I'm Julia - a NYC-based fractional marketing executive who blends creative vision with strategy fundamentals. Equal parts brand marketer, strategic operator, and full-time people person - I believe the best marketing starts with the humans behind it. Some of my favorite work is developing future leaders and helping people find their own "zone of genius."
I've spent my career in high-growth CPG, including two brands I helped build and love dearly: CORE Water (acquired by KDP for $525M) and OWYN (acquired by Simply Good for $280M). I'm also an angel investor and advisor to founders building brands that deserve a space on shelf - digging into brand, omnichannel growth, org design, and retail expansion.
When I take something on, I go all in. I treat your brand like it's my own. Ask anyone I've worked with.
The through-line? People first, brand always, and a healthy refusal to do boring work. Let's build something people love.
